a private hospital offering comprehensive, high-quality medical, surgical, and emergency services is seeking a creative, high-energy Senior Marketing Manager to lead and execute their hospital’s marketing strategy. 

Responsibilities:

• Strategy & Execution: Develop and implement comprehensive marketing, brand, and promotional strategies across digital and traditional platforms.

• Market Intelligence: Conduct market research, competitor analysis, and manage customer databases to identify and optimize target markets.

• Brand Management: Strengthen and safeguard the hospital’s brand identity.

• Events & PR: Plan and manage marketing-related events and social initiatives.

• Reporting: Monitor, evaluate, and report on campaign performance, providing strategic insights to Hospital Management.

• Collaboration: Work cross-functionally with internal departments to align marketing goals with organizational objectives.

Minimum Requirements:

• Degree: Bachelor’s Degree (or equivalent NQF) in Marketing, Communications, or Business.

• Software: Proficiency in Microsoft Office Suite and CRM systems (e.g., Dynamics).

• Advantageous: Professional copywriting and graphic/digital design skills.

• Management: 5+ years of managerial experience in healthcare.

• Marketing: 5+ years at a senior level with advanced digital marketing expertise.

• Analytics: Extensive knowledge of web analytics, social media platforms, and marketing dashboards.

Benefits:

• Competitive salary based on experience (salary can potentially be more based on experience/skills)

IF you meet the above requirements and want to make a career-changing move, apply today by emailing your CV to [email protected]